stop settling for same.
your brand deserves unique and powerful messaging that gets the people fired up.
“why should i hire you to create my brand messaging?”
beautiful consistency
get everyone in the organization rowing in the same direction. with messaging locked in, your audience gets a story that sticks.
more of everything
more awareness, more leads, more revenue. it happens without even trying, and it’s the power of a voice and story that stands out in the sea of same.
the power of why
there’s a wild internal effect that comes with knowing your why. it’s easier to come to work. productivity and morale improve. basically magic.
when you know your story and know how to talk about it, you’re unstoppable.
“who exactly is this guy?”
1 i am the goldilocks of the copy world.
i can’t tell you how or why this happened, but i can tell you i have an innate ability to know if messaging is too hot, too cold or just right. i feel it in my bones.
2 i keep things conversational.
i work with huge B2C brands and huge B2B brands. all of them get copy that’s authentic and easy to read. i’m shocked and appalled that some do it differently.
3 i hate (HAAAAATE) a.i.
i hand-type my call notes. i conquer the blank page all by my lonesome. i’m a cranky ol’ luddite and i always will be. translation: you’re getting the real thing.
4 i want what’s best for your brand.
sounds cliché. don’t care. i don’t change things just so i can take credit. if i see your existing messaging is clearly working, best believe we’re keeping it around.
“you sound like you know what you’re doing.”
i feel like there’s a but coming up.
“but,”
I KNEW IT.
“what do other people say about you?”
oh, that’s all you need? i got you.
“I have worked with Luke for over ten years across several brands. He’s given them all individual voices and tones, relating to our audience and helping us flip what we want to say into what they want to hear. He has helped us become both clever and sophisticated, pulling us out of our endless cycle of creating content that simply blended in with the industries we serve.”
-Clarissa, Director of Strategic Marketing (the rare B2B marketing exec who truly gets it)
“Working with Luke was fantastic. He took the time to understand the voice for my brand and was able to come up with some great options for me to review. We worked on refining and eventually selected the best for the needs we had. When you work with Luke, you'll get the same excellent outcome.”
-TJ, Owner & Lead Developer, Ravenna Interactive (If you need a website, hit TJ up. His stuff is gorgeous.)
“Luke started as my colleague where we partnered closely on Allstate work. As I moved to in-house leadership roles, he became one of my go-to partners. He picks up anything I throw his way, asks smart questions and delivers thoughtful, high-quality work on time. Reliable, talented and easy to work with. No notes.”
-Tiffany, Brand, Creative & Communications Leader (I flippin’ love Tiffany)
“If you need a writer that understands the full picture and connects creative with strategy, trust Luke. One example: ten years ago, the success of his work for our domestic market was adopted by our global organization and rolled out across Asia, Europe, the UK and the Americas. I trusted him then and I still trust him today.”
-Clarissa again (she’s the best)